Internal communication mistakes your company should avoid

[safi2021]

Just like external communication, internal communication is a fundamental part of any company's functioning. This is because, in addition to improving work development, well-informed employees become true promoters of a brand. When employees are involved through internal communication, they feel part of the team and tend to work with more pleasure for the company. In addition, they will be the first to defend the brand in times of crisis or if they come across any criticism on social networks, for example. Want to know more about it? So check out some mistakes you can't make in your company's internal communication below ! 1. Delegate management to internal communication Internal communication must create an identity for the company and motivate employees so that everyone is engaged in the same purposes.

Ideally it should be done in partnership between the Human Resources and Communication sectors. Sometimes, HR professionals try to pass responsibility to the Communications area when things are not going well with employees. This is not a correct practice. Communication does not depend only on the transmission of information. A good organizational climate demands relationship Benin WhatsApp Number List and people management actions, tasks for which HR personnel are better trained. 2. Do not share information with employees In order for all company employees to be motivated to work and defend the company, they must feel part of the company. Therefore, try to share with them what are the action strategies and objectives that the company hopes to obtain at the end of the cycles. If the company has goals, everyone should know what they are.



If the organization has action strategies, everyone should participate. 3. Error in the number of internal communications Communicating little is bad because it causes a feeling that nothing is happening. However, too many announcements can detract from the importance of messages and distract employees from their tasks. The messages need to be in adequate quantity, so that the recipients are able to perceive their importance and that the content is fixed. Analyze what needs to be sent by email, so that employees can see it instantly, and what can be, for example, gathered in a newsletter-type email or communicated through a company wall. Diversify internal communication formats and tools . 4. Using technical terms that are not common to everyone Do not use terms from the communication area that are not common to the entire team, so you can ensure that your message is received by the recipients as you would like.