UK Forum

Social media has taken over the internet. Just look around to see that most people have a smartphone in their hands or sitting in front of a laptop, browsing through their feeds and timelines. Faced with this potentially (and economically) rich scenario, many could say that using social networks for...

Adopting endomarketing and internal communication strategies is essential for any company. However, just carrying out actions, without measuring them, will not provide the expected results. Measuring the results of internal communication is essential to strategically position yourself in the market ...

Often when we think of marketing, we imagine strategies that involve a large investment of financial resources and media campaigns. However, many tools that marketing offers can be used in a much simpler and more efficient way, helping you to build a solid and well-established brand in the market. I...

Learning how to produce videos for social networks is something that is certainly in the plans of many companies. After all, we are talking here about the format responsible for the biggest cases of viralization and success of many brands/personalities on the internet. We know very well that quality...

With the increasing level of customer demand and the high competitiveness in all areas of the market, investments in advertising and merchandising have grown substantially in recent years. However, for ethical and historical reasons, medical marketing was still little used. The fact is that this rea...

Having a successful company goes through the need to plan every detail of your business — and that includes your team of employees. For the corporation to function properly, a high level of internal communication is essential. When the team is well integrated, a good business climate is created and,...

For a long time the press office had to deal with slower communication, which was limited to traditional vehicles such as newspapers, radio and television. However, after the “boom” and popularization of the internet, this situation changed quite radically. Communication gained exorbitant propagatio...

A crisis in social networks is one of the biggest fears of companies that bet on this communication channel. And it's no wonder: consumers have found the web an effective way to complain about services, products and customer service. The Internet is free, can have an immense reach and, as it is publ...

Opened a beauty salon with modern decor, first-class products, but you still haven't seen that much-awaited movement happen. Perhaps, what is missing to conquer a large clientele is a good marketing strategy. If you don't know where to start, don't worry! In today's post, we'll give you 5 incredible...

Capturing interest and motivating students in the classroom has been an increasingly difficult task for teachers. Today, teachers need to compete with social networks and digital content that are always within reach of students, and prohibiting the use of smartphones has proven to be an unfeasible a...